Yahoo Life

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Journalist Name:Yahoo Life
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I've been thinking about how Addison Rae and Alex Warren, once best known for being TIkTokers in the Hype House, are among the biggest pop stars right now. The Philippou Brothers and Zach Cregger are (technically) Youtubers turned horror film auteurs. MrBeast has an ultra popular reality show, Liza Koshy is in the new Naked Gun movie after years of doing straight-to-streaming content aimed at younger demographics, etc. Breaking into mainstream entertainment as a content creator was once thought of as a difficult mountain to scale, but it's happening now before our eyes. 1. Can you think of other examples of this happening, and the success really sticking rather than just having a fleeting moment? 2. Why do you think creators still crave traditional fame, given how significant they are as celebrities to younger generations, and how it's possible to make just as much money or more online?

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posted7/23/2025
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deadline7/28/2025
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published9/23/2025

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